E-commerce platform promotes Pingyao specialty

Ttce, an online marketplace, held a promotion event in Pingyao from April 29 to 30 designed to raise the reputation and sales of local specialty Guanyun Beef.

During the promotion on April 30, Ttce sold more than 5,000 portions of Guanyun Beef with sales totaling 990,000 yuan ($143,544).

"The partnership between our company and Ttce will accelerate the integration of resources between selling platforms, sellers and buyers, further expanding the market for our brand," said Zhao Yiliang, deputy manager of Pingyao Beef Group.

He hoped that the e-commerce platform will cooperate with Pingyao and Pingyao Beef Group in more areas, strengthening the mutually beneficial relationship.

Ttce, owned by Beijing-based Jinshixinhe International Technology Co, adopts O2O (online to offline) and C2C (customer to customer) business patterns in its operation of the platform.

To advance the development of e-commerce among small and medium-sized companies in cities along the Silk Road Economic Belt, the platform has organized businesspeople into a group to help more traditional companies upgrade their business, develop e-commerce and share business resources during the tour across China based on its internet technology.

Currently, the business promotion series led by Ttce has been conducted in 17 major cities in seven provinces.